Archive for November, 2008
Brand USA
BRAND OBAMA
Took a slight ding for reneging on campaign financing promise, but it turned out to be the key to being able to run a 50 state campaign, which should translate into dividends in terms of governing as President of all America. Other than among the rabid right (Muslim-Marxist-terrorist just won’t die), a complete [...]
If the shoe doesn’t fit (being a gracious loser)
Seth Godin had an especially good little piece last week on how you should act when there’s really not a good fit between your organization/product/services and what you’re prospect is looking for.
Seth started out with a little tale about someone (I’ll assume it was Seth and/or his wife) going into a shoe store that didn’t [...]

