Archive for December, 2008
Hard to feel sorry for Tiger Woods
It’s hard to feel sorry for Tiger Woods, who - through mutual agreement - is no longer going to be shilling for Buick. GM, teetering on the brink of bankruptcy, has decided it would really rather have the money. And Tiger, well, the loss of his deal with GM is to his overall endorsement bucket [...]
Things for B2B tech marketers to think about on Cyber Monday
Let’s face it, there’s not much in it for us on Cyber Monday.
It’s not as if IT is going to go out and hunt online for a bargain-rate firewall today. It’s not like the CFO is going to look for free delivery and a $10 coupon on an enterprise ERP system.
No, today the online consumer [...]
