Bless you, Logitech
The other day, I bought a new headset so that I could start using Skype. (I do have one with a mic somewhere, but I have no idea where that somewhere is.)
As always when I buy an item even vaguely electronics related - and, thus, encased in impenetrable plastic packaging - I have to prepare myself both psychologically and physically for the opening ceremony. So, even though the package was on the smallish side, I made sure that I had industrial strength, elbow length gloves to ensure that I didn’t slice off a finger tip on a sharp edge; goggles to protect my eyes from flying shards of plastic; and a full array of cutting implements (hack saw, cross-cut, steak knife, chainsaw, pinking sheers, ice pick). I did my usual preparatory exercises, lifting a few weights to make sure I had sufficient arm-strength for the task. Then I set out to separate the headphones from their plastic-fantastic cocoon.
As I was making a surgeon’s determination about what instrument to start off with, I noticed that, on the back of the package, there was a small, marked out area (plastic intact, but outlined and more or less pre-cut)that looked like you could push it in. Once pushed in, it appeared that you might be able to have your first, all-important “I’m in” contact with the packaging.
So, I gingerly prodded at the flap-pish area and, amazingly, it was easy to push right in. With something to grab on to, I was able to easily and quickly peel off the back of the packaging. Miraculously, it came off in one piece.
Sure, there was still another layer to go through before I could actually get at the headphones and, given my years of experience with electronic packaging, I anticipated trouble.
There was none.
The headphones were easily extracted.
So bless you, Logitech for listening to your customers as they yelped in pain, reading those blood-stained letters pleading for a better way to package your products.
Now, Logitech may have done this years ago, but I think I’ve purchased a product from them more recently than that.
But whenever they came through with this breakthrough, it’s a most welcome one.
Would that other electronics products companies would follow their lead.
Did you enjoy this post? Why not leave a comment below and continue the conversation, or subscribe to my feed and get articles like this delivered automatically each day to your feed reader. If you don't have a feed reader, you can always have these articles delivered to your email inbox every day. Click here to sign up.


No comments yet.
Leave a comment
Line and paragraph breaks automatic, e-mail address never displayed, HTML allowed:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>